Information on:

Blue Bunny Ice Cream Parlor and Museum

115 Central Avenue North West

The Blue Bunny Ice Cream Parlor and Museum is now home in the historical George E. Pew building on Central Avenue in downtown Le Mars.  George Pew began his business in downtown Le Mars.  George Pew began his business in this structure in 1875, just six years after the town of Le Mars was incorporated.  His general hardware and agricultural implements company was one of the first businesses in Plymouth County and the state of Iowa

The entire building has undergone a transformation that marries both the integrity of the old building with some familiar features from our former location.  We have also added a few beautiful and exciting new elements to the Blue Bunny Ice Cream Parlor & Museum to enhance your experience.  The Parlor’s marble ice cream bar, originally salvaged from the historic M&M Bakery & Café in O’Neill, Nebraska, as well as the iconic sundae sculpture are familiar cornerstones to the parlor.  Our new location now boasts a grand staircase, private room for meetings, events and parties, and a specialty gift shop where guests can find unique items straight from the Ice Cream Capital of the World.


Brandy Nicks

Friday, May 18, 2018
The staff is as friendly & helpful as the malt shop area decor downstairs is fun. There's a grand staircase that leads upstairs to more sitting room, display cases & TVs giving some facts about Blue Bunny, and a fun display setup for visitors to take a keepsake photo. Plus, the mocha almond fudge ice cream is delicious!


Thursday, May 3, 2018
Staff could be more friendly, but I guess that comes with age. They all look fresh out of middle school. Price on ice cream doesn't match quality in my book. Place needs to be more kid friendly not nursing home status.

Teresa Earleywine

Sunday, May 13, 2018
who doesn't love ice cream?! At Blue Bunny their creations of your favorite ice cream classics are picture prefect! And here they have a fav flavor of mine that I have yet to find in a grocery store... mocha almond fudge. Lip smacking good and I savor every bite.

Robin Suing

Friday, April 6, 2018
The first thing I notice when walking in this place is the wonderful smell! It just smells like vanilla ice cream or the cones or something! The architecture is amazing, with a grand staircase right when you walk in to the 2nd level for seating and also a history museum of Wells Blue Bunny. They have tons of flavors of ice cream and partner with Habitue coffee across the street, as I love a good cup of coffee with my ice cream. Love to stop there every time we're in LeMars!

Mark Boyer

Monday, April 23, 2018
This is an absolute must stop if going through Le Mars. The ice cream is amazing. The storyline museum on the second floor is worth the time to visit. We visited during the week, so praying was not an issue. The town obviously revolves around ice cream! The ice cream plants are huge.

Blue Bunny Ice Cream Parlor and Museum is not affiliated with AmericanTowns Media